Our story

vision

To be an innovative, quality-driven e-learning distance education institution.

mission
Brainline Learning World is committed to providing a quality e-learning and assessment service to the distance education candidate from Grade R to 12.
Assessment matters

Brainline is proudly registered with the IEB, well-known for their high standards.

Brainline’s registration with the IEB assures you of quality assessment in accordance with policy. This means that you can trust Brainline to assist you on your journey as you work towards your fully accredited National Senior Certificate.

Our promise

Valid

Reliable

Consistent

Diverse

More about us 

1990

And so the journey begins…

Dr Johannes Cronje and his brother (David Cronje) started the information technology journey for the learner in South Africa when they moved into the computer retail market. They soon discovered that there was no software for learners at school – either as additional support or as a complete replacement for traditional school.

Dr Cronje had the insight to realise that this concept would grow into an internet-based school – the intricacies were not yet clear, however, the concept was. The internet being connected by “telephone lines” around 30 years ago, gave him the idea of “Brainline” connecting parents, teachers tutors and all those interested in the academic education of the learner.

2020

and beyond…

Brainline’s success lies in supporting its learners. If we support them well, the burden of the academic aspects, which lies on parents, tutors and other support people, is relieved.  For that reason, it will remain our focus in all aspects, using technology and qualified staff for academic, psychological and emotional support.

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Brainline is about access to education.  And technology enables that in a very unique way as it facilitates contact between learners and their teachers and/or the learning institution irrespective of time or place.

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Partner companies

Brainline Cloud School

In 2020, we will introduce Brainline Cloud School, the hub of teaching. The focus will be on the learner and innovation with regard to teaching and facilitation. Learners can expect daily online classes, presented by qualified teachers via video communication technologies.

Brainline Cloud Teachers will present classes online in innovative ways, challenging the status quo of blackboard teaching. These online classes (also recorded and made available for later viewing) will break down the invisible walls of traditional teaching by presenting the curriculum in new and exciting ways, bringing the classroom to life, invigorating the lesson material. In this way, Brainline is revolutionising home education for today’s learner.

Cloud Teachers will monitor learner performance throughout the year and intervene where learners who are at risk of failing are identified, and then place them in the strong grasp of the mentor programme. This is about contact with the parent/ guardian and learner, and personal interaction.

All parents and learners who enrol for our CAPS/IEB-Aligned products (BrainlineEXPRESS products are excluded) in 2020 will be served with the Brainline Cloud School offering.

 

Assessment Aspects

The assessment company focusses on quality and compliant assessment. It manages a team of subject specialists who set, mark and moderate assessment items either customised or commercial. Its vision is to broaden its market into traditional schools and distance education.

Meet our CEO

Coleen Cronje

Do you have a background in education?

Other than my own education (school and tertiary), I have no education background.  My background starts at the time when my children’s father “announced” that we were to home educate our daughters.  This opened the book on what would be required for us as parents, to be able to cope with these new demands.

Tell us about the growing pains of establishing this organisation?

The fear of technology is lodged deep in the psyche of parents “of a certain age”.  For that reason, all new technology (floppy discs, followed by stiffys, and then DVD’s) immediately created the logistical challenge of hardware that has to be replaced at the “drop of a hat”.

However, this “Fourth Industrial Revolution”, which started even then, has made hardware and software easier to afford.  That has been a wonderful “growth” factor for the industry.

The biggest challenge was the development of software with regard to knowledgeable people, suitable resources and access to material.  As one can see, this resulted in financial capacity which had to be managed very carefully.

You have grown with leaps and bounds over the years, how did you manage to stay abreast with educational trends?

That is the easy part – if one is sensitive to new technology and one has the foresight to appoint like-minded members of your staff, it is a natural way of life.

Our Legacy

Brainline has over 30 years of passionate experience in distance education.

Brainline strives to be an innovative, quality-driven e-learning distance education institution. Celebrating 30 years in 2020, we continue to do what we love — enabling more and more learners to achieve their National Senior Certificate through innovative distance education solutions.

Newsroom

We have many insightful articles regarding distance learning

Keeping it in the family

This family-run business started with humble beginnings, but today, three decades later, it is one of the most prominent distance education providers in the country. Brainline CEO, Coleen Cronje, says it was a matter of sink or swim. “It all started when my husband,...

IEB Matric results a reflection of the effective role that distance education plays

Distance Education Provider, Brainline, says the matric results achieved by the Independent Examinations Board, demonstrate the IEB’s dedication to providing an accredited, valid and reliable final examination on a continuous basis.

Parents should be vigilant to act when children display signs of committing suicide over poor report cards

Distance Education Service Provider, Brainline, has called on parents and guardians to be vigilant as learners could opt to commit suicide over bad report cards during this period.

Parents should be the ultimate gatekeeper for comprehensive sex education in schools

Distance Education Service Provider, Brainline, says they are in the process of setting up a system that is password-protected to ensure that parents can regulate access to the Comprehensive Sex Education curriculum.

Scores of distance education Grade 12 learners complete final exams

It is all systems go for scores of Grade 12 learners who will start their IEB-exams on Wednesday, 23 October 2019. Distance Education Provider, Brainline, says their pupils will once again participate in this year’s IEB examination, which is quality assured by Umalusi, the Council for Quality Assurance in General and Further Education.

Video communication challenging the status quo of teaching

Video communication is now more than ever challenging the status quo of teaching. The value of eLearning or video communication is being recognized by more and more organizations since it can produce significant results, including improved performance and productivity by learners.

Brainline on Channel Africa

Listen to interviews done by Brainline on Channel Africa.

Homeschooling more popular than ever

Home education in South Africa has experienced significant growth over the last few years. At the end of 2018 there were an estimated 100,000 home education learners in the country.

Oswald Smith, the professional kiteboarding world champion.

Oswald Smith is an international icon when it comes to kiteboarding. He chose Brainline due to the flexibility of his travelling needs, as he often participates in kiteboarding events across the world.

Scores of distance education grade 12 leaders start final exams

It is all systems go for scores of Grade 12 learners who will start their IEB-exams on Wednesday, 23 October 2019. Distance Education Provider, Brainline, says their pupils will once again participate in this year’s IEB examination, which is quality assured by Umalusi, the Council for Quality Assurance in General and Further Education

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